Apr 07, 2022
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The better online experience for their users. In August, Google announced that it would start using website encryption, HTTPS, as a ranking signal giving preferential treatment to sites that encrypt their users' data. The change is estimated to buy email database affect less than 1% of global queries so far, but web developers are scrambling to make it happen. Encryption has always been a good practice as it provides increased security by encrypting a user's session with an SSL digital certificate. For online banking and e-commerce sites, encryption is common, but for other industries, it is less so. Implementation often involves additional expense and action, which many companies have postponed – until now. A recent study shows that to buy email database date, no ranking benefit has been observed as a result of this change. First, Google admittedly said it was a "very light signal" affecting a small number of overall queries. Some believe that the deployment may not yet be fully operational; still, others call it the Google bluff. Whichever camp you belong to, it's clear that encryption is a priority for Google this summer and is likely to grow in importance over time as buy email database the privacy trend continues. Warned is warned. Rich extracts Google webmaster trends analyst John Mueller has shocked the SEO community by announcing that the search giant is abandoning Google Authorship,