Why aren't property whatsapp marketing list portals trying to eliminate agents and become virtual middlemen A property portal provides a platform for a seller and a buyer to interact (A seller can be an owner, builder or an agent). If we eliminate agents from whatsapp marketing list this equation, portals are left with a C2C platform with property owners being the only source of inventory. Though many prefer a scenario like this, we need to figure out how whatsapp marketing list the platform provider is going to monetize from this setup. They have the following options -
Listing fees whatsapp marketing list They can collect a fee from the owner/seller to list their property. There are few owners who're willing to pay for premium listings (last time I checked, about 5% of owners listing online were willing to pay) but this whatsapp marketing list is simply not enough to sustain the business. Indian consumers are ready to use a service which is free (free listings) OR pay for a service once it's rendered (brokerage) but are whatsapp marketing list not OK with anything in between.
Charge property seekers whatsapp marketing list to get owner information - Another option would be to charge property seekers a fee to give them information about the owner who's listed. This also isn't a sustainable option because owners who list online tend to list on multiple portals and you can always finds a portal which gives you the owners whatsapp marketing list information for free.Brokerage fee when the deal is closed - This would be a great whatsapp marketing list monetization scheme that everyone would be willing to pay for, but is very hard to implement. To do this, portals need to keep track of every deal that closes offline and that would be next to impossible.